Singer Lim Young-woong has once again proven himself as a standout 'advertising blue chip' by ranking 3rd in the February 2026 advertising model brand reputation survey.
According to big data analysis by the Korea Corporate Reputation Research Institute, Lim Young-woong proudly secured 3rd place following 1st place BTS and 2nd place IVE. This survey analyzed approximately 35.15 million pieces of advertising model brand big data from January 11 to February 11, showing a 22.73% increase in total data volume compared to the previous month, reflecting the industry's vitality.
Notably, Lim Young-woong's rapid rise is remarkable. The Lim Young-woong brand recorded a participation index of 181,238, a media index of 289,449, a communication index of 487,448, and a community index of 314,434, achieving a final brand reputation index of 1,272,569. This is a significant 19.36% increase compared to January (1,066,183). Lim Young-woong has solidified his status as a top model by earning consistent scores across all categories based on a strong fandom.
Meanwhile, the top 30 in the February advertising model brand reputation includes stars from both sports and entertainment, such as Son Heung-min, BLACKPINK, Lee Byung-hun, Yoo Jae-suk, and Faker. Despite the fierce competition, Lim Young-woong has been evaluated as having captured both trust and topicality, further raising expectations for future advertising activities.
