Actor Park Bogum's heartfelt challenge resonated in the living rooms. The special barbershop he operates, 'Bogum Magical', made a successful start by delivering warm emotions from its first broadcast.
The first episode of the tvN entertainment program 'Bogum Magical', which aired on the 30th, depicted the intense process of preparation over a year for the barbershop opening and the excitement-filled first day of business with actors Park Bogum, Lee Sang Yi, and Kwak Dong Yeon.
According to the viewership rating agency Nielsen Korea, the broadcast recorded an average of 3% and a peak of 4.4% based on households in the metropolitan area, ranking No. 1 in viewership among cable and general programming channels during the same time slot. This figure proves that the authenticity of the cast resonated deeply with the viewers, transcending mere entertainment.
Park Bogum showed his passion by obtaining a national hairdresser's license with the ambition of wanting to gift magical moments in someone's life, even amidst his busy schedule. Lee Sang Yi also obtained a nail art license, while Kwak Dong Yeon learned the skills of making fish-shaped bread, as all members sweated to gain professionalism.
The broadcast showcased their warm interactions with neighbors before the official opening, naturally blending into the community. In particular, Park Bogum demonstrated a sense of responsibility by practicing alone until dawn the day before the opening, striving for perfect service.
Their response to unexpected situations after starting operations also shone. During the first customer's haircut, he suffered a cut on his finger, but Park Bogum calmly handled the injury without panic and continued the service. His composed professionalism in prioritizing the customer drew enthusiastic support from the viewers.
'Bogum Magical', which captures the tumultuous growth of novice owners and warm healing, airs every Friday at 8:40 PM.
