
Minji, a member of the K-pop girl group NewJeans, celebrated her debut 4th anniversary by displaying her distinct “pure” allure, capturing fans’ attention.
Pure visuals that stand out in a stylish video aesthetic
On the 23rd, on NewJeans’ official social networking service (SNS), a solo challenge video featuring the short phrase “get down on it” was uploaded.
In the released video, Minji appears to the rhythm of a lively, upbeat track, moving lightly as the beat carries her. Next, her hair flowing as she heads toward a phone booth brings to mind a coming-of-age youth film. At the end of the video, her irresistible smile further highlights her signature pure beauty, drawing widespread admiration from viewers.
NewJeans marks their 4th anniversary with an onslaught of comeback-signaling “shooting” challenges
On the 22nd, NewJeans released a special film on the group’s official YouTube channel to mark their debut 4th anniversary. They then raised fans’ expectations by posting photos featuring all four members through their official SNS. A series of diverse challenge videos celebrating the 4th anniversary has also been unveiled back-to-back, sustaining the buzz.
An Ador official said that the company plans to release an official position once they have wrapped up discussions with the members about future activity plans and methods. Attention is now on what kind of appearance NewJeans will bring back to the K-pop scene ahead of their full-scale comeback efforts.
